--- title: London in the Swinging 60s - Private Tour lang: en type: tour city: London country: United Kingdom price: 345 currency: EUR price_unit: per_group availability: bookable rating: 4.95 reviews: 38 duration_minutes: 90 languages: [en] free_cancellation: true rank_in_category: 28 of 47 (Pub Tours & Pub Crawls) schedule_checked: 2026-10-01 data_updated: 2026-10-01 canonical: https://guidekin.com/uk/london/tours/london-in-the-swinging-60s-private-tour/ --- # London in the Swinging 60s - Private Tour **Guidekin's take:** Ride a psychedelic bus along Kings Road and through Chelsea to explore music and fashion locations on a private tour for your party. A guide is included; guests must be at least nine and arrange their own travel to the meeting point, with pricing per group. 4.95 from 38 reviews at €345 per group/vehicle for 1h 30m. ## Overview Hop onboard our groovy psychedelic 'Magic Bus' and travel back to the sites and sounds of Swinging London. Cruise the Kings Road, Chelsea and discover the era-defining locations like *Mary Quant’s ‘Bazaar’ where the mini-skirt was created, John Crittle’s ‘Dandie Fashions’ and ‘Granny Takes A Trip’ - London’s first psychedelic boutique. You’ll see where 60s music legends lived and still live today. Visit the celebrated Troubadour - a music heritage shrine, unchanged from when Paul Simon, Bob Dylan and Jimi Hendrix and many others played there. There’s also a stop outside the iconic Royal Albert Hall for a must-have photo opportunity. • Live commentary by knowledgable tour guides • 60s music and original 'jingles' supplied by the 60s pirates, RADIO CAROLINE ## Before you book - Meeting point: Outside Sloane Square tube station on… - Starts 11:00: one departure a day - Age rule: Minimum age is 9 years ## Key facts - Price: from €345 per group/vehicle - Duration: 1h 30m - Rating: 4.95/5 from 38 reviews (collected from Guidekin & Viator & Tripadvisor) - Free cancellation (see policy below) - Recommended by 100% of travellers (share of four- and five-star reviews) - Operator: Swinging 60s London ## What's included - Professional guide - All taxes, fees and handling charges ## Not included - Transportation to/from meeting point - Alcoholic Beverages - Coffee and/or Tea ## Itinerary 1. **Sloane Square** (2m) - See the hotel that The Beatles used as their first London base in the early 1960s 2. **King's Road** (pass by, no stop) - The beating heart of Swinging London with its iconic music, fashion and cultural locations 3. **The Pheasantry** (1m) - Eric Clapton's old flat in his days with Cream 4. **Eric Clapton's current London abode and the location of a seminal recording s...** (5m) - Eric Clapton's current London abode and the location of a seminal recording studio favoured by Pink Floyd, Cat Stephens, The Who and many more 60s legends 5. **Cheyne Walk** (3m) - See the homes of music legends in this most exclusive part of London on the banks of the River Thames 6. **Discover the studio where The Beatles' famous 'Sgt Pepper's Lonely Hearts Clu...** (2m) - Discover the studio where The Beatles' famous 'Sgt Pepper's Lonely Hearts Club Band' album was photographed in 1967 7. **Home to Jagger, Richards and Jones in 1962 where the Rolling Stones were named** (2m) 8. **Visit one of London's most important music venues - a shrine, little changed ...** (15m; admission included) - Visit one of London's most important music venues - a shrine, little changed from when Paul Simon, Bob Dylan, Jimi Hendrix and many other music legends played and chilled-out here in the 1960s ## Schedule - Runs: daily - Departures: 11:00 - Schedule last checked: 2026-10-01 - These are published departures, not a live seat count; availability is confirmed at checkout. ## Cancellation For a full refund, cancel at least 24 hours before the scheduled departure time. ## Meeting point Outside Sloane Square tube station on the Circle (yellow) and District (green) lines Map: https://www.google.com/maps/place/?q=place_id:ChIJj_VuOBYFdkgRIzJb4QfnWas ## Good to know - Service animals allowed - Public transportation options are available nearby - Infants are required to sit on an adult’s lap - Suitable for all physical fitness levels - Minimum age is 9 years - Availability for tours cannot be checked without making a booking. Credit cards will only be charged upon confirmation of tour availability ## Cost for your party | People | Total | Per person | |---|---|---| | 2 | €345 | €173 | | 4 | €345 | €86 | | 6 | €345 | €58 | Cheapest option for that party size from the operator's current price tiers; the calendar shows the exact figure for your date. Shared tours in Pub Tours & Pub Crawls start at €17 per person. ## Compared with other Pub Tours & Pub Crawls | Tour | Price | Duration | Rating | Group | |---|---|---|---|---| | **This tour · #28 of 47** | €345 per group | 1h 30m | 4.95 (38) | private | | [Soho Music & Historic Pubs Tour](/uk/london/tours/soho-music-historic-pubs-tour/?format=md) | €38 | 2h 30m | 4.99 (2355) | shared | | [London Small Group Tour of Historical Pubs](/uk/london/tours/london-small-group-tour-of-historical-pubs/?format=md) | €42 | 3h 30m | 4.98 (11782) | shared | | [Royal Historic Pubs Walking Guided Tour in London](/uk/london/tours/royal-historic-pubs-walking-guided-tour-in-london/?format=md) | €38 | 2h | 4.99 (995) | shared | Ranked #28 of 47 in Pub Tours & Pub Crawls by Guidekin score (rating weighted by review volume). Prices here run from €17 to €407, median €38; typical length 2h 30m. 5 of 47 are private. Figures are live from the tour cards; the rubric is our handpicked set, not the whole market. 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