Best 15 Family Tours in Madeira

Our selection is built by rule, not by picking favourites, and the same rule applies in every city. We start from every Madeira tour in the Guidekin catalogue, each already rated at least 4.5 by 30 or more travellers, and keep the ones a family with children can book without reading the fine print.

A tour drops out if the operator sets a minimum age of 12 or more, in the small print or in the ticket types it sells (a tour with adult tickets only is not a family tour, whatever its notes say about strollers), if it is built around alcohol (wine, cocktails, pub stops, party and DJ boats, unlimited drinks), if it is an extreme or motorised activity (quads, buggies, self-drive boats, diving, canyoning, coasteering, Segways), a bike or e-bike ride, a hike, an adult theme (ghost walks, nightlife, adult history), a multi-day trip or a day longer than ten hours, a transfer, a photo tour, a shore excursion for cruise passengers only, or a tour run in a language other than English. Family tours also stay under €150 per person: anything above that line belongs to our luxury selection.

What stays must be a format families actually book: boats and snorkelling, animals and parks, jeeps, tuk-tuks and golf carts, cable cars, cooking classes and craft workshops, hot-air balloons, waterfalls, caves, castles and palaces. A line about strollers in the operator’s small print helps, but never qualifies a tour on its own.

Tours that call themselves family or kids tours come first; the rest follow by our rating, which weighs the average score by how many travellers gave it. No more than two tours from one operator and no more than four of one format, so a city of tuk-tuks still shows its boats, classes and day trips. The table compares the top ten (the whole list when it is shorter) on price, duration, group size, pickup, tickets, languages and cancellation terms. The list is recalculated as the catalogue changes: new tours, price updates and tours that fall below our bar move in and out on their own.